Citycard - example: the "NETTECARD"

In Nettetal, district of Viersen, approx. 50 retail dealers have decided to establish a collective customercard, based on chipcard technology. The NetteCard launched with a run of 8,000 customercards, printed in 4-colour mode.

Each dealer got a starter kit, containing a BonoBox-terminal, a certain amount of customercards just as miscellaneous advertising materials like posters, stickers, and others.

Now the customers can collect rebates on their chipcards and also redeem them by wish at all participant trader stores in Nettetal. A clearing-representative takes on the monthly accounting with the traders, depending on allocation respectively paying of customer rebates.

For these purposes special fitted software of Maxicard is used, to carry out the clearing comfortably and simply.

The backsides of the customercards become colour printed for each dealer individually, with a layout desired by him, via a card printer delivered by MAXICARD.

Thus the customercards are individual for each dealer, in spite of the uniformed pre-produced, offset printed front of the cards.